The Manaira Shopping Mall in the state of Paraiba is one of the success stories of the Brazilian economy with the entrepreneur, Roberto Santiago taking the credit for the rise of the shopping mall as a major part of the economy of the region and the nation as a whole. Shopping malls form a major part of the Brazilian economy and Roberto Santiago is leading the cause for celebration in the retail industry which grew by 6.5 percent in 2015 and remains one of the strongest reasons for celebration in the Brazilian economy; Roberto Santiago has built a growing shopping mall empire with his malls providing many more services than simply leasable retail space.
Born in 1958, Roberto Santiago studied Business Administration before embarking on a career as a leading retail and business expert with his first investments made in a manufacturer of cartons and packaging. One of the most respected businesspeople in Brazil, Roberto Santiago has developed a competitive edge which was honed during his years as a leading competitor in motorsports events across the nation. Competing in motocross and karting events has given Roberto Santiago the sense of competition he has taken to the retail industry as he has developed one of Brazil’s largest and most popular shopping malls.
The mall created by Roberto Santiago in the state of Paraiba has been developed to include a range of options for the people of the area to enjoy including an impressive college and one of the top concert venues in the state. Within the Manaira Shopping Mall, Roberto Santiago has ensured the people of the second largest region in Brazil have the chance to explore the cultural side of life with the addition of an expertly designed concert hall for visitors to the Mall to enjoy. The concert hall is known as Domus Hall and has been created with the best acoustics available and has been praised for the standard of the air-conditioning used to create a comfortable and impressive atmosphere for visitors.
As one of the leading retail industry entrepreneurs in Brazil, Roberto Santiago has built an enviable business empire which has the Manaira Shopping Mall at its heart. The opening of the Manaira Shopping Mall saw more than two million customers pass through this retail center in 2015.